Hi, I'm Sebastian...
SNYGG started with my dog Milka and a simple frustration...
Like many dog parents, I wanted something that looked as good as the pieces I wear every day - thoughtfully designed, well made, and built to last. But the reality was always the same. At one end, luxury brands with beautiful products, but price tags that made no sense. At the other, more affordable options that felt generic, mass-produced and often relied heavily on plastic and questionable manufacturing practices.
There was nothing in between.
So I decided to build it.
SNYGG is Swedish for “good-looking” or “handsome” - a reflection of our belief that pet accessories should be more than just functional. They should be beautifully designed, feel considered, and fit seamlessly into a modern lifestyle.
An independent brand with a global outlook
Founded in Sydney, Australia, SNYGG is an independent brand with a global outlook, taking inspiration from fashion, design and sustainability trends from around the world. Every product is created with a clear philosophy: design and function should never be a trade-off, and neither should sustainability.
We work with trusted partners and manufacturers to create products using next-generation materials and more responsible processes - avoiding shortcuts, reducing plastic where possible, and focusing on quality that lasts.
Because this is about more than just products.
It’s about a new era of pet parenting - one where we expect better. Better design, better materials, and better choices for the world our pets live in.
Our Promise and Values
Design & Quality
Impact & Responsibility
Satisfaction guarantee
We believe that pet accessories should be more than just functional. Our collections draw inspiration from the masterpieces crafted by designers, individuals, and fashion houses worldwide.
From the selection of next-gen materials to the craftsmanship involved, every step of our production process is executed with meticulous attention to detail. We source premium sustainable and durable materials and products that withstand the demands of daily use and are comfortable for your pet.
We are more than a luxury pet accessories brand. We are committed to making a positive impact on the world and creating a better future for our pets, their parents and the planet. We strive to make ethical choices throughout our operations and supply chain, prioritizing sustainable materials and production practices.
By choosing SNYGG products, you can join us in our mission to make a positive impact and progress towards a world where luxury and sustainability are not a contradiction.
We hope that you and your dog love using your SNYGG product as much as we loved making it. While all of our products are checked for quality, we understand that sometimes things are not quite the way you expect. Sometimes they don't fit right, or sometimes people just change their minds. And that's ok.
If you need to make a return or exchange for whatever reason, we do offer a 30-day return and exchange policy.
